Hi —

I’m Dial, founder of Loopo. Thanks for joining the Pack. Truly.

Every product starts with a moment that won’t let you go.
Loopo’s happened in the mountains of Brevard.

I was at my parents’ place, tossing treats in the yard for my dog, Tex.
She’s smart. High-energy. Curious. The kind of dog who wants more than a walk around the block.

When I tossed the treat, something clicked.
The chase. The focus. The problem-solving.
Afterward, she wasn’t wired or restless—she was calm. Settled. Happy.

That moment stuck with me.

Because what I realized is simple, but most dog products miss it entirely:

Dogs don’t just need supervision.
They need Primal Play

That insight became Loopo.

Over the next few weeks, I’ll share:

  • Behind-the-scenes updates as we build

  • What I’ve learned about how dogs actually think

  • Early access perks

  • And a few honest thoughts about modern dog ownership

Before we go any further, hit reply and tell me your dog’s name.
I like knowing who we’re building this for.

Glad you’re here,

Dial
Founder, Loopo

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